ARCHETYPE AI

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Our team

We are a team of designers and engineers pioneering novel AI and interaction technologies for the real world. Our team’s diverse experience spans Google, Sony, Disney, NASA, Samsung, MIT, and Stanford where we created advanced AI, sensor, and material technologies, shipped in millions of devices.

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Founders

Ivan Poupyrev, Ph.D. 
CEO/CTO
Ivan Poupyrev, Ph.D., is the Chief Executive Officer and Chief Technology Officer of Archetype AI, with 20+ years of experience in research and product development. An award-winning inventor, engineer and technical leader, he spearheaded technology development for Google’s ATAP, Walt Disney Imagineering, Sony, and others. Ivan holds an M.S. in Applied Mathematics and Computer Science from Moscow Airspace University and a Ph.D. in Computer Science from Hiroshima University.
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Brandon Barbello
COO
Brandon Barbello serves as the Chief Operating Officer with a track record of 13+ years as a senior product leader shipping innovative hardware, software, and AI products at Google and various startups. Most recently, he managed privacy-preserving on-device AI projects at Google. Before his time at Google, he founded multiple companies in advanced sensing and fintech.
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Leonardo Giusti, Ph.D.
Head of Design
Leonardo Giusti, Ph.D., is Archetype AI’s Head of Design with over 15 years of experience as an award-winning design and research director, excelling in transforming R&D projects into innovative hardware, software, and AI products. Prior to Archetype AI, Leonardo held key design roles at Google’s Advanced Technology and Projects, and Samsung Design. He was a Postdoctoral Associate at MIT Design Lab and completed his Ph.D. in human-machine interaction at the University of Florence.
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Jaime Lien, Ph.D.
Head of Machine Perception
Jaime Lien is the Head of Machine Perception & Hardware at Archetype AI, with 12+ years of experience developing and productizing novel perceptual sensing systems. Prior to Archetype, Jaime was a Sensing Lead at Google’s Advanced Technology and Projects, inventing and shipping Soli radar in multiple consumer devices. She previously developed wireless communication and localization technologies at NASA’s Jet Propulsion Laboratory. Jaime received a B.S. and M.Eng. in Electrical Engineering from MIT and a Ph.D. in Electrical Engineering from Stanford University.
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Nick Gillian, Ph.D.
Head of  AI
Nick is the Head of AI & Software at Archetype AI, bringing 15+ years of experience in driving innovation and productization of AI and interaction technology. Before Archetype AI, he led machine learning research at Google's Advanced Technology and Projects, contributing to award-winning products like Soli, Jacquard, and Pixel. Nick was a Post-doctoral Associate and Fulbright Scholar at the MIT Media Lab, completed his Ph.D. in machine learning for real-time gesture recognition in 2011, and has published in top journals and conferences across machine learning and HCI, such as the Journal of Machine Learning Research, SIGRAPH, UIST, CHI, and Nature.
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