Our mission
We are a physical AI company helping humanity make sense of the world. We solve real world problems using the power of AI to reveal the world’s hidden patterns and behaviors that escape our perception.
Physical AI
Newton, a first-of-its-kind AI model that understands the physical world. Our proprietary foundation model can perceive and reason about the physical world in real time by fusing multimodal sensor data and natural language. We call this a Large Behavior Model or LBM.
Make Newton Yours. With Newton’s ready-to-use model and horizontal AI platform, any physical business can become a business with AI at its core. We invite enterprises and developers to join our Design Partner program and start using Newton to solve their real world problems.
Newton Experiments
Capabilities
Physical AI for everyone. Newton will have the following core technical capabilities we are developing to give everyone the power of physical AI to solve real world problems.
Applications
Building for the trillion dollar sensor economy. Businesses and developers can use Newton to solve any use case, combine insights across sensors to solve new problems, and evolve with the world around it.
Latest updates
The renowned tech journalist Steven Levy featured Archetype AI in an exclusive article on WIRED. In his piece, Levy explores how our advanced AI models serve as a crucial translation layer between humans and complex sensors, enabling seamless interactions with houses, cars, factories, and more.
Currently, digital companions are the dominant metaphor for understanding AI systems. However, as the field of generative AI continues to evolve, it's crucial to examine how we frame and comprehend these technologies—it will influence how we develop, interact with, and regulate AI. In this blog post, we'll explore different metaphors used in AI products and discuss how they shape our mental models of AI systems.
Implementing AI in industrial settings comes with significant challenges like ensuring employee safety, estimating productivity, and monitoring hazards—all requiring real-time processing. However, sending sensor data to the cloud for analysis introduces latency and security concerns, driving up costs. The solution? Eliminate the cloud. With Archetype AI’s Newton foundation model, AI can run on local machines using a single off-the-shelf GPU, delivering low latency, high security, and reduced costs in environments like manufacturing, logistics, transportation, and construction.